"The situation at Twitter must be much worse than it appears, as replacing the C.E.O. is such a big step,"

"Pressure on [Dick] Costolo grew in recent weeks after Chris Sacca, an early Twitter investor, went public with an 8,500-word analysis of what Twitter could be and how it could get there...."
Mr. Sacca’s manifesto calls for a much deeper rethinking of Twitter’s service, which is still focused on 140-character text messages, to attract new users beyond the 302 million active users it reported for the first quarter....
Isn't weird that a service that's all about cramping us forever into this tiny number — 140 — is desperately pressured to get ever bigger and certainly cannot be allowed to stagnate at 302 million?

ADDED: Here's the manifesto. I was interested to read:
New user growth has stalled.
Almost one billion users have tried Twitter and not stuck around....

Twitter can be indispensable, engaging, and fun for everyone on the planet, and make even more money in the process. So why isn’t that happening?

1. For most people, Twitter is too hard to use.
2. For most people, Tweeting is scary.
3. For most people, Twitter feels lonely.

None of this is a surprise, as Twitter was mostly built by and for its power users....

0 $type={blogger}

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