Canada’s favourite YouTubers are getting a new way to connect with their fans this week, with the launch of YouTube Hits on Rogers Radio.
YouTube Hits is the first of its kind in Canada and will reflect the amazing world of YouTube. Each week, the show will feature a rotating cast of Canadian and international YouTube stars, and feature a blend of established and emerging artists based on YouTube viewership to reveal what Canadians and the world are watching online.
YouTube has always been a place for fans and artists to discover and connect, just as radio has long been a place to listen to your favourite stars and learn about emerging talent. That’s why we’ve teamed up with our friends at Rogers to launch YouTube Hits on terrestrial radio - to support great new music from today’s biggest names and to help uncover rising stars.
Hosted by Rogers Radio personalities Blake Carter and Adam Wylde (Blake & Wylde, KiSS 92.5), the weekly hour-long show will highlight the hottest music, trends and topics. The first show will include on-air appearances by four Canadian YouTube stars Daniela Andrade (700,000 subscribers) ConvosWith2YrOld (790,000 subscribers), MakeUpByEman (350,000 subscribers) and Corey Vidal (225,000 subscribers).
YouTube Hits will air every weekend beginning Saturday, Sept. 5 across the country on Rogers's top-rated youth brands. Check local listings for times and details of upcoming guests.
Posted by Jenn Kaiser, Communications Manager, YouTube Canada
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