The constantly name-changing music mogul, who was born Sean John Combs, announced yesterday that he has decided to once again tweak his moniker—this time he's moving from "Diddy" to "Love" or "Brother Love."
In 1997, Sean was known as "Puff Daddy." A year later, he went back to using Sean John. In 1999, he flipped the script and started going by "Puffy." After that, he used "P.Diddy" as his professional name and more recently he's gone with the nickname "Diddy." We thought that it would last forever, but not so fast...
Happy birthdayDiddy Love/Brother Love! 🎂
📸 & 📹: Love/Brother Love/Instagram

In an online video that the beach-going Love (because that's what we're calling him now) posted earlier today, coincidentally his birthday, the birthday boy wrote, "I decided to change my name again! My new name is LOVE aka Brother Love. #TakeDat."
Explaining that he was no longer feeling "Diddy."
The mercurial musician added, "I’m just not who I am before. I’m something different. Some new name is Love aka Brother Love. I will not be answering to Puffy, Diddy, Puffy Daddy or any of my other monikers but Love or Brother Love."
Watch:Happy birthday
📸 & 📹: Love/Brother Love/Instagram
